Peacock TV Pop Up Display

In anticipation of Peacock TV hatching, McLaren’s entertainment engineers designed a 4-story tall, 46 feet wide peacock sculpture to use as a promotional display at Rockefeller Center in NYC as well as Universal Studios in LA. The streaming service announced itself in January of 2020 with the help of the 15,000-pound topiary peafowl advertisement that towered over throngs of passerby’s in Midtown Manhattan. The promotional pop up display helped hype this free streaming service wich provides content not only from NBC Universal (which includes USA Network, SyFy, Bravo, Telemundo and Universal Kids) but also Lionsgate and Starz.